Our Story

Who we are

Who We Are

It all started when our CEO and founder, Ben, bought his first townhome.

Beautiful townhome, but the kitchen stove? No decals.

When he looked into buying replacement labels he hit a brick wall – after spending 4 hours on the phone across 3 days, the company told him he could purchase a replacement control panel for over $400. $400 for labels? Ben took matters into his own hands and began creating his own labels. He installed his labels on his stove and with the rest of the material, launched his first collection of stove decals.

Aside from creating stove decals, Ben is on a mission to create a cultural blueprint for how Stove Decals is operated:

  1. 1. Become an expert in label design and material; use this knowledge to continually improve.
  2. 2. Take care of people. People above profit.
  3. 3. Deliver excellence at a fair price, not what the market allows.